These claims, although compelling in many cases, do not all correlate to an exact counterpoint that Google does use click-through rate in its algorithm. Instead, we at Exposure Ninja consider that Google is instead paying more attention to how well browsers respond to the content it ranks well. Best Practices for Understanding & Writing Metadata (Video) Whenever you enter a search term into a search engine, you are presented with several different types of information on the Search Engine Results Page (SERP). While you may be faced with ads, local listings, and shopping or image suggestions, the bulk of any search engine results page will be made up of metadata.…

Why we love this team motivation idea: We love that there are so many paths you can take to encourage professional development amongst your team. Some of those include development workshops, training sessions, mentoring programs, and subscriptions to external platforms like LinkedIn Learning. A Better Way Jerry, a new pharmaceuticals company manager, learns that Bernard—a talented but reticent and angry scientist reporting to him—was passed over for a promotion. Jerry’s insight? Bernard yearns to preserve his dignity. Yourself: How might you be bringing out the person’s worst? Ask him and his colleagues to describe how you come across. Something basic—for instance, how you talk—may be wrong for him, though fine…